Privacy Policy

Last updated: 20 September 2026

1. Introduction

Apex Coating (“we”, “us” or “our”) is committed to protecting your privacy and handling your personal information responsibly.

This Privacy Policy explains how we collect, use, store and protect your personal information when you visit our website at www.apexcoating.co.uk, create an account, place an order or contact us.

We process personal information in accordance with applicable UK data protection legislation, including the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

Please read this policy carefully to understand how we use your information and the rights you have.

2. Who We Are

Apex Coating is the business responsible for deciding how and why your personal information is processed.

Our details are:

  • Business name: Apex Coating Solutions Ltd.
  • Trading name: Apex Coating Solutions Ltd.
  • Website: https://www.apexcoating.co.uk/
  • Business address: Stringer House, 34 Lupton St, Hunslet, Leeds LS10 2QW
  • Email: info@apexcoating.co.uk
  • Telephone: 0113 511 6112

For the purposes of data protection legislation, we act as the data controller for the personal information described in this policy.

3. Personal Information We Collect

When you use our website or purchase products from us, we may collect the following types of personal information.

Information You Provide to Us

This may include:

  • Your name
  • Billing and delivery addresses
  • Email address
  • Telephone number
  • Account login details
  • Order history and purchased products
  • Information you provide when contacting us
  • Any other information you choose to provide when using our website

Order and Payment Information

When you place an order, we collect information necessary to process your purchase, arrange delivery and manage your transaction.

Payments are processed through the payment methods made available at checkout. Depending on the payment method you choose, your payment information may be collected and processed directly by a third-party payment provider.

We do not intend to store full payment card details on our website. Payment providers handle card information in accordance with their own privacy and security practices.

Information Collected Automatically

When you visit our website, certain technical information may be collected automatically, including:

  • IP address
  • Browser type and version
  • Device and operating system information
  • Pages visited and interactions with our website
  • Referring website addresses
  • Cookie preferences and website usage information

Some of this information may be collected through cookies and similar technologies, subject to your cookie preferences and applicable law.

4. How We Collect Your Information

We collect personal information in several ways, including when you:

  • Browse or interact with our website
  • Create a customer account
  • Add products to your basket or place an order
  • Enter your billing or delivery details at checkout
  • Contact us by email, telephone or through our website
  • Subscribe to marketing communications
  • Submit a review or provide feedback
  • Accept or manage cookies on our website

We may also receive information from third-party payment providers, delivery companies or other service providers where it is necessary to manage your order or provide our services.

5. How We Use Your Personal Information

We use your personal information for the following purposes:

  • To process and fulfil your orders
  • To take payment and manage refunds
  • To arrange delivery of purchased products
  • To create and manage customer accounts
  • To communicate with you about your orders
  • To respond to enquiries and provide customer support
  • To manage returns, complaints and disputes
  • To maintain accurate business and financial records
  • To protect our website against fraud, misuse and security threats
  • To monitor and improve our website, products and customer experience
  • To send marketing communications where permitted by law
  • To comply with our legal and regulatory obligations

We only use your personal information where we have a lawful basis to do so.

6. Our Lawful Basis for Processing

Under UK data protection legislation, we must have a lawful basis for processing your personal information.

Depending on the circumstances, we may rely on the following:

Contractual Necessity

We process personal information where it is necessary to fulfil an order, manage your account, arrange delivery or take steps at your request before entering into a contract.

Legal Obligation

We may process and retain information where necessary to comply with legal obligations, including tax, accounting and financial record-keeping requirements.

Legitimate Interests

We may use personal information where it is necessary for our legitimate business interests, provided these interests do not override your rights and freedoms.

This may include improving our website, managing customer relationships, preventing fraud and protecting our business.

Consent

Where required, we will ask for your consent before processing personal information for specific purposes, such as certain marketing activities or the use of non-essential cookies.

You may withdraw your consent at any time.

7. Customer Accounts and Orders

If you create an account on our website, we will use your information to manage your account and provide access to relevant order details and account features.

When you place an order, we use the information you provide to process your purchase, arrange delivery, issue order confirmations and provide customer support.

You are responsible for ensuring that the information supplied to us is accurate and up to date.

We may retain certain order and transaction information even if you close your account, where this is necessary to meet legal obligations, resolve disputes or maintain appropriate business records.

8. Sharing Your Personal Information

We do not sell your personal information to third parties.

However, we may share relevant information with trusted third-party service providers where necessary to operate our website and fulfil your orders.

These may include:

  • Payment providers – to process payments, refunds and transactions
  • Delivery and courier companies – to deliver your purchases
  • Website hosting and IT providers – to operate, maintain and secure our website
  • Website and analytics providers – to help us understand and improve website performance, where applicable
  • Email and communications providers – to send order confirmations and respond to enquiries
  • Professional advisers – such as accountants, insurers or legal advisers, where necessary

We only share the information reasonably required for the relevant purpose.

Third-party providers may process your information in accordance with their own privacy policies and contractual obligations.

We may also disclose personal information where required by law, a court order or a competent regulatory authority.

9. International Transfers

Some of the third-party providers we use may process personal information outside the United Kingdom.

Where personal information is transferred internationally, we will take appropriate steps to ensure that the transfer complies with applicable data protection legislation and that suitable safeguards are in place where required.

10. How We Protect Your Information

We take reasonable technical and organisational measures to protect your personal information against unauthorised access, loss, misuse, alteration or disclosure.

These measures may include secure website connections, access controls and appropriate security measures provided by our website hosting and service providers.

While we take reasonable steps to protect your information, no method of transmission or electronic storage is completely secure. We cannot guarantee absolute security.

11. How Long We Keep Your Information

We retain personal information only for as long as reasonably necessary for the purposes for which it was collected, including meeting legal, accounting and reporting requirements.

The length of time we retain information depends on the type of information and why we need it.

For example:

  • Order and transaction records may be retained for the period required by applicable tax and accounting legislation.
  • Customer account information may be retained while your account remains active and for a reasonable period afterwards where necessary.
  • Enquiry and customer service communications may be retained for as long as required to deal with the enquiry or any related matters.
  • Marketing information will be retained until you unsubscribe or we no longer have a lawful reason to retain it.

When personal information is no longer required, we will take reasonable steps to delete it or securely dispose of it.

12. Marketing Communications

We may send you marketing communications about our products, offers or services where we are legally permitted to do so.

Where required, we will ask for your consent before sending marketing communications.

In certain circumstances, we may be permitted to send marketing communications to existing customers about similar products or services, provided the applicable legal requirements are met and you are given an opportunity to opt out.

You can unsubscribe from marketing emails at any time by using the unsubscribe link included in the email or by contacting us directly.

Please note that opting out of marketing communications will not prevent us from sending essential service messages, such as order confirmations, delivery updates or information about your purchases.

13. Cookies and Similar Technologies

Our website may use cookies and similar technologies to ensure that it functions correctly, improve your browsing experience and understand how visitors use the website.

Cookies are small text files stored on your device when you visit a website.

Depending on how our website is configured, we may use the following types of cookies:

Strictly Necessary Cookies

These cookies are essential for the website to operate correctly. They may be used to support security, customer accounts, the shopping basket and checkout.

These cookies do not require consent where they meet the applicable legal exemption.

Functional Cookies

These cookies may remember preferences or settings to improve your experience when using our website.

Analytics Cookies

Where used and permitted, these cookies help us understand how visitors interact with our website so we can improve its performance and usability.

Marketing Cookies

Where used and permitted, these cookies may help measure advertising activity or deliver more relevant marketing.

Non-essential cookies will only be used where the required consent has been obtained.

14. Managing Your Cookie Preferences

You can manage your cookie preferences through the cookie consent options available on our website, where provided.

You can also manage or delete cookies through your browser settings. However, disabling certain cookies may affect the functionality of our website, including the shopping basket or checkout.

For further information about cookies and their use, please refer to our Cookie Policy, if available.

15. Your Data Protection Rights

Under UK data protection legislation, you have various rights regarding your personal information, subject to certain conditions and exemptions.

These rights may include:

  • Right of access – to request a copy of the personal information we hold about you.
  • Right to rectification – to request that inaccurate or incomplete information is corrected.
  • Right to erasure – to request that your personal information is deleted in certain circumstances.
  • Right to restriction – to request that we restrict how we use your information in certain circumstances.
  • Right to data portability – to request certain personal information in a commonly used electronic format.
  • Right to object – to object to certain types of processing, including processing based on legitimate interests.
  • Right to withdraw consent – where we rely on consent, you may withdraw it at any time.

You also have the right to object to direct marketing at any time.

To exercise any of these rights, please contact us using the details provided in the Who We Are section of this policy.

We may need to verify your identity before responding to a request.

16. Third-Party Websites

Our website may contain links to third-party websites, services or payment providers.

If you follow a link to an external website, please be aware that the third party will have its own privacy policy and data-handling practices.

We are not responsible for the privacy practices or content of websites that we do not operate. We recommend reviewing their privacy policies before providing personal information.

17. Children’s Privacy

Our website is intended for use by adults purchasing products for personal or business purposes.

We do not knowingly collect personal information from children for marketing purposes. If you believe that a child has provided us with personal information inappropriately, please contact us so that we can investigate and take appropriate action.

18. Complaints and the Information Commissioner’s Office

If you have any concerns about how we collect, use or protect your personal information, please contact us in the first instance so that we can attempt to resolve the matter.

You also have the right to lodge a complaint with the Information Commissioner’s Office (ICO), the UK’s data protection regulator.

Website: https://ico.org.uk/

Telephone: 0303 123 1113

19. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to our business, website, services or legal obligations.

Any updates will be published on this page, along with the revised date at the top of the policy.

We recommend reviewing this page periodically to remain informed about how we protect your personal information.

20. Contact Us

If you have any questions about this Privacy Policy, how we handle your personal information or wish to exercise your data protection rights, please contact us.

Apex Coating

Website: https://www.apexcoating.co.uk/

Email: info@apexcoating.co.uk

Telephone: 0113 511 6112

Address: Stringer House, 34 Lupton St, Hunslet, Leeds LS10 2QW